Hey there, I'm Melanie.
I know how it feels to be exactly where you are. Just struggling to get clients and stand out in Facebook groups. I was there too.
It felt lonely and hard and I was really discouraged. To be honest, I almost gave up on my business. But I started my business so that I could have freedom in my life and do work that was actually meaningful to people.
I started feeling like there had to be more to life than this. When I looked at my bosses and their bosses, I realized I didn’t want their jobs at all. They had even less freedom than I did.
That’s when I found the online world. And my eyes were opened to the possibilities of being able to work online, live anywhere, travel as much as I wanted and make more money. It was perfect.
But starting my own business and trying to do everything be myself was really hard. I spent tons of time doing marketing, building funnels, and doing all kinds of things that gurus said would get me clients.
But 6 months in, all I had to show for my hard work were a few low-paying clients who seriously undervalued my work. I realized that I wasn’t getting the clients and money I wanted because my messaging and branding was all over the place.
I wasn’t clearly explaining to my audience what I did, what I stood for or why I was different. And because of that, the main thing that set my apart from other copywriters was my price. Client’s only cared about finding the best deal.
I knew things had to change. I needed to have a stronger brand message, one that clearly explained to my ideal clients why I’m amazing, what my services where and why they NEEDED to work with me. I had to shift my mindset from charging what I thought I was worth, to charging prices that reflected my brand and the kind of clients I wanted to work with.
And that’s when my business started to change. The more clarity on my brand message I got, the easier marketing my services became. And writing copy and messaging was a breeze because I was aligned with my brand message. I started to share more of myself, my story, and my message. And the more I did, the more clients started coming to me.
That’s what I want for you. A brand message that is so clear and strong that clients know why they HAVE to work with you ASAP. And see you services as an investment, rather than just trying to find the best deal.
My mission is to infuse joy + passion into your messaging and copy. I help brands realize their true potential and show up as their highest version of themselves.
More Fun Tidbits About Me
- I lived in Paris, France for 2+ years! It was a fun (and challenging) experience that ultimately led me down that path that I'm on now. And now I can speak French almost fluently! So I like to think of myself as a somewhat cultured lady.
- I love coffee, my go-to drink is a latte or espresso. Or just plain black coffee.
- My favorite food is most definitely, tacos. But I'm a vegan, so no meat or cheese, please. 🙂
- Anything to do with self-help or personal growth really gets me excited and fired up. Tony Robbins is my fave.
- Last but not least, I love inspiring and encouraging others to live their most amazing life ever.